15 Tips To Get Your WordPress Website Indexed By Google
WordPress Website Indexed By Google
Don’t we all want to be on Google’s first page? Maybe even the first place? There probably isn’t a website owner out there who doesn’t dream of it.
After all, you invested a lot of time and energy to create the best possible website. Why wouldn’t you want your effort to be rewarded?
However, you know what’s the first step to getting to Google’s pole position? Getting onto Google at all. Sometimes websites don’t even make it that far.
In the online universe, that’s nothing short of a disaster. If you are not picked up by search engines, your website is going to be invisible for 99.999% of the people on the Internet and you can completely forget about organic traffic.
Granted, there are alternative traffic sources, but visitors from search engines remain one of the most important and high-yielding options.
In order to avoid this kind of catastrophe, in this article, we will look at reasons why you may be shunned by the big G (Google that is) and then over a step-by-step approach to ensure this doesn’t happen.
Sound good? Then let’s go.
How Does Google Find My Site?
Before we get started, we need to settle on some search engine basics and important vocabulary. This will make it easier for beginner to understand the following.
To find content for their search results, Google relies on so-called search spiders. These are automated programs that scour the Internet and report the content of websites to search engines.
All major search engines have their own spiders (for example, Google’s is called Googlebot — super original, right?) and there are many more out there.
The process of exploring a website and its content is called crawling. It’s what the Googlebot does to understand what your posts and pages are all about.
The phase after that is called indexing. It means if your content has been deemed worthy by the snarky little robot, it is then processed and added to the Google index. This index, in turn, feeds into the search results.
All clear so far?
Why Isn’t My Site Indexed By Google?
The first step to see whether your site has popped up on Google’s radar is typing site:yourdomain.com into the Google search bar (naturally, exchange yourdomain.com with your actual domain).
This will show you all the pages under your domain that Google has on its index. If the results are completely empty, that means the search engine is either completely oblivious of your content or something is going on with your site that keeps it from being indexed.
This can happen for several reasons:
- There are problems with your server such as technical issues or faulty configuration
- Your website violates some of Google’s terms and has been penalized
- Your WordPress site or its SEO settings are configured badly
- You haven’t taken any measures to get indexed or even noticed
- The site is too new and Google hasn’t had enough time to add it to their index
Every case is different and there can be more than one issue at play. However, don’t worry, though we will go over each of these factors in detail below.
Also, quick note if you are here because you would like to improve the rankings of your already-indexed posts and pages. That is a different case and you might be better off looking into SEO basics, WordPress SEO plugins and tools, on-page SEO, and image optimization.
How to Make Sure Your Website Gets Indexed by Google
In a way, we are completely at Google’s mercy when it comes to being found on the web. No index, no organic traffic.
However, the good news is that there are plenty of things we can do to move Google into giving us a spot in their SERPs which we will talk about in the following.
Invest In A Good Hosting Provider
One of the first potential barriers to getting indexed by Google is the hardware your site runs on.
Slow server speed, downtime, and disconnects can cause search spiders to abandon their cause. While not very common, it is a possibility.
Since in hosting you get what you pay for, investing in a quality host with good hardware and excellent availability is always worth it.
Fill Your Site With High-Quality Content
The thing about being indexed by Google is, we don’t just want them to be aware of our site, but be aware of it in a good way.
If your site is empty or — worse — full of crappy content, it might get indexed but it won’t get anywhere near the front row of the SERPs. That’s almost as bad as not being indexed at all.
It’s no secret that Google cares about the relevancy and quality of your content. For that reason, when you set up your site, focus on high-quality, useful, original content. Naturally, that also means to stay away from duplicate and/or scraped content.
Disable “Discourage Search Engines” In WordPress
During the development phase, usually, the last thing we want is to be indexed by search engines. In fact, we want to keep Google and Co as far away from our site as possible.
Otherwise, we may be caught with incomplete (and thus low-quality) content and Google will form an opinion about our site based on that. No good.
The problem is only when we forget to revert the measures we have taken to keep search engines away after our site goes live.
One of the most common mistakes is to leave “discourage search engines from indexing this site” active in the back end of WordPress. That’s basically a death sentence for organic traffic on your site.
So, in order to make sure you get indexed (or if you are having problems appearing on Google), definitely have a look at this setting at the bottom of Settings > Reading to make sure it is unchecked.
#WordPress Website Indexed By Google
SOURCE : TORQUEMAG